About Us

DEFENSE & ADVOCACY FOR THE INSURED

Fighting the Noble Cause with All We’ve Got

Heather & Bo Williamson

Noble's Founders

Our Company

Noble P.A. Group is a tight-knit business. The owners are very involved, and it is top priority that each client gets as much as they possibly can for their claim. We don’t play around when it comes to money and we don’t endorse slack work.

Noble hits a grand slam for Suzy, Suzy mentions it to Johnny, Johnny just so happens to have a Great Aunt that’s getting the run-around from her insurance company.

That’s how word is getting around that there’s an advocate in town that’s not afraid to stand up to “Mr. Big Corporate Insurance”. It’s nice to have a large referral base of people that know us personally and can vouch for our integrity and capabilities.

Google Rating
5.0
Based on 331 reviews
Facebook Rating
4.9
Based on 216 reviews
js_loader

Meet Our Management Team

Bo Williamson

Founder & Owner, Public Adjuster
Bio

Paymon Shokoohi

Director of Operations, Public Adjuster
Bio

Valerie Sasser

Chief of Staff, Public Adjuster
bio

Angelica Grace

Client Relations Manager, Public Adjuster
bio

Susan McGee

Regional Field Manager, Public Adjuster
bio

Emile Wolfaardt

Regional Field Manager, Public Adjuster
bio

Benjamin Maxwell

Claims Manager, Public Adjuster
bio

Marianne Falacienski

Loss Estimator Manager, Public Adjuster
bio

Meet The Noble Family

Stephanie Barfield

Client Relations Specialist, Public Adjuster
bio

Montanna Dotson

Client Relations Specialist, Public Adjuster
bio

Reagan Hall

Client Relations Specialist, Public Adjuster
bio

Jenna Skelton

HR Generalist
bio

Tommy Browning

Public Adjuster
bio

Robert Walker

Public Adjuster
bio

Joshua Small

Public Adjuster
bio

Mary Nicholason

Public Adjuster
bio

Alexis Goodine

Public Adjuster
bio

Tyler Spalding

Public Adjuster
bio

Ariel Morales

Public Adjuster
bio

"A public adjuster is a professional claims handler/claims adjuster who represents the insured/policyholder in their insurance claim. Depending on the state, licensed public adjusters are required to prove competency in a variety of ways; written examination, experience time frames, and background checks."

It Is Your Right to Hire an Insurance Public Adjuster to Represent You

From Our Clients

Join Our Team

Noble is a fast-growing company, answering calls for help throughout Florida and all of the Southeastern United States. We are always looking to hire more talented individuals who have something special to offer our clients. If you think that’s you, take a look at the positions we’re seeking to fill.

Why Choose Us?

Our Experience and Expertise in Dealing with Insurance Companies Is Unrivaled

Whether the claim has already been filed, needs to be filed, or has been closed with an unsatisfactory payout; we can represent you at any point in your claim process, even if your claim has been denied.

Contact Us Today!

How Does Public Adjusting Work?

Play Video

Using a public claims adjuster increases insurance claim payouts by 747% on average, according to a government study.

Why Choose Us?

Our Experience and Expertise in Dealing with Insurance Companies Is Unrivaled

Whether the claim has already been filed, needs to be filed, or has been closed with an unsatisfactory payout; we can represent you at any point in your claim process, even if your claim has been denied.

Contact Us Today!

How Does It Work?

Play Video

Using a public claims adjuster increases insurance claim payouts by 747% on average, according to a government study.

Organizational Involvement

Bo Williamson

Founder And Owner, Public Adjuster

Hi I’m Bo Williamson. I’m a Christian, husband, and dad before all else, but a true entrepreneur at heart. I grew up pretty poor, and was always looking for ways to help take care of my family. I had a paper route at the age of seven and worked on the railroad in Atlanta when I was twelve. I also processed small loans, with interest, for my siblings. I had a very strong personality and sense of duty, from an early age. I became a Marine immediately after high school, while attending Business School at Jacksonville State University and simultaneously owning and operating a retail store, fitness gym, and different multi-level marketing ventures. I have dedicated most of my adult life to building businesses and studying the Bible. Finding Public Adjusting has really brought together the two main pursuits of my life, which are business and helping those in need. I enjoy helping others, while also supporting my family.

I married Heather, the love of my life, in 2008. A recent Nursing School graduate from South Georgia, she was the smartest, pretty little thing I’d ever seen. Heather and I shared common interests for building our faith, a family, and business and we wasted no time starting them all. We moved around the country getting to know construction and restoration, insurance and estimating, and together breathed life into Noble Public Adjusting Group, in 2011. We investigated and processed catastrophe claims all across the country until 2013, when we finally put roots down in the Panhandle of Florida. The company expanded seemingly at light speed, as we received a warm welcome from the Emerald Coast. We have been honored to acquire numerous awards from local organizations, such as the Chamber of Commerce and it has been a joy to help with philanthropic efforts in our community. While our headquarters is firmly planted in Panama City Beach, we have been able to expand in all directions of the South East. We handle appraisals nationwide and send teams to help in various disasters areas all over the map. We were the only local Public Adjusting Firm in the Panhandle when Hurricane Michael hit in 2018, and were able to handle and process thousands of claims with fluidity and ease due to our incredible staff and efficient system. We plan to continue expanding as long as there is a need, but only while maintaining the highest standards of proficiency and integrity. “Whatever your hand finds to do, do it with your might…” Ecclesiastes 9:10.

State of License

  • Florida
  • Georgia
  • Texas
  • Louisiana
  • Mississippi
  • Tennessee
  • North Carolina
  • South Carolina

Degree/Military

  • United States Marine Corps Veteran

Paymon Shokoohi

Head of Business Development, Public Adjuster

Paymon Shokoohi is the Director of Operations for Noble Public Adjusting Group. Paymon’s background is in business and technology. Prior to joining Noble, Paymon was the founder of Affordance Visual Design, a technology and design firm. At Affordance, he developed a custom lead generation website that was later acquired in 2018. Paymon worked at the Florida Small Business Development Center Network for 7 years, as the Business Continuity Program Manager. 

State of License

  • Florida

Certifications

  • Certified Business Continuity Professional from DRI International

Valerie Sasser

Chief of Staff, Public Adjuster

Valerie Sasser is part of the Business Development team at Noble. She currently lives in Caryville, FL with her husband and three children. She began her career at Noble in January 2020. Before joining Noble, she was a full-time student at Florida State University while taking care of her children. She has ten years of managerial experience in various industries. She loves taking on new challenges and will always give 110% in everything she does. In her spare time, she is cheering on her kids in the various sports they participate in, or, if she is lucky, catfishing with her husband out on the river. 

“She is clothed with strength and dignity; she can laugh at the days to come.” Prov. 31:25

 

State of License

  • Florida
  • Georgia
  • Tennessee
  • Mississippi
  • South Carolina
  • North Carolina
  • Louisiana

Degree/Military

  • BS in Business Administration from Florida State University

Angelica Grace

Client Relations Manager, Public Adjuster

Originally from California, Angelica Grace made the cross-country move to Florida in 2019. After experiencing Hurricane Michael while on her first visit to Panama City Beach and witnessing such loss to the area, she felt compelled to help her new community by joining Noble as a client relations specialist, later being promoted to Client Relationship Manager. She is dedicated to assisting policyholders through the process of their claim and being a point of contact between them and Noble. She is a licensed public adjuster and Florida notary.

State of License

  • Florida

Certifications

  • Florida Notary Public

Degree/Military

  • Bachelor of Science – Criminal Justice Administration

Susan McGee

Public Adjuster

After experiencing the horrific challenges of working through a large home fire (with 4 teenagers living at home I might add) in 2009, Susan McGee learned first-hand how complex and unpredictable insurance companies could be when paying out claims. With 20 years of experience as a Designer/Remodeler, Susan has received many state awards and was recognized nationally for her work. Susan and her husband, Phillip moved to Panama City Beach, Florida and bought a home in 2018.  At 54, she decided rather than retire she would begin a whole new career.  

Susan joined Noble Public Adjusting Group a few days after Hurricane Michael, earned her 320 Public Adjusters License, and has since helped thousands of clients navigating the complicated landscape of processing claims through the insurance companies. With her love for construction and each phase of it, Susan is ideally suited for her roles as a Field PA and Negotiator. She has also worked her way into one of the two National Trainers and a Large Loss/Commercial Consultant. Her wealth of knowledge and extensive experience position her ideally to assist any client with any claim – – – large or small and has earned her a reputation for excellence in the insurance claims community.

State of License

  • Florida
  • Louisiana
  • Mississippi 
  • Texas
 

Certifications

  • Commercial Loss Insurance
 

Degree/Military

  • Commercial Loss InsuranceBachelor of Arts – Major Mass Communications Minors English and History at the University of South Alabama
  • Master of Communication Arts University of London

Emile Wolfaardt

Public Adjuster

After completing high school In South Africa, Emile Wolfaardt entered the SA military for a two- year compulsory draft where he was engaged in an active war. There he learnt about self-discipline, self-respect, and teamwork! From boots to Bibles – he graduated from two seminaries where he found a love for truth, integrity, and people in their wonderful diversity. The next 22 years were spent deep in the richness of the pastoral ministry where Emile reveled in coaching, leadership development, training trainers and trying to balance the demands of life – sacred and secular. From there, Emile Wolfaardt moved into construction sales where he has been for the last 10 years working with insurance adjusters, crews, and training sales staff. In 2019 he joined the Noble Public Adjusting team and earned his 320 Public Adjuster’s license. Since then, he has excelled being part of a winning, caring company committed to the pursuit of excellence – and bringing his gift mix to the table so together they can lead the market with professionalism and service! He is now pursuing his PhD.

State of License

  • Florida
  • Mississippi
  • Texas

Degree/Military

  • South African Army Veteran
  • Masters in Pastoral and Theology
  • Biblical

Benjamin Maxwell

Public Adjuster, Claims Manager

Benjamin Maxwell has been a Public Adjuster with Noble Public Adjusting Group since 2016. In that time Benjamin has expanded his expertise by aiding homeowners and business owners through catastrophes such as Hurricane Matthew, Hermine, Irma, and Michael. He is well versed in policy interpretation, as well as state statutes and building codes and how they are to be applied to assessing claims. Benjamin continues to expand his knowledge of the industry by attending various conferences and classes in the field, and by listening to the needs of his clients and other involved parties, such as contractors and other experts. A member of the Panama City Beach, Fla. community, he and his wife are members and contribute to local groups such as the Panama City Beach Chamber of Commerce, Palo Alto Church of Christ, Food4Kidz and Beach Care Services. A 2012 graduate of Troy University, Benjamin spent four years as a Sports Information Director at the University of West Alabama. He is a native of North Alabama but now resides in Panama City Beach with his wife Lacey Maxwell. Lacey is a real estate agent with Beachy Beach Real Estate.

State of License

  • Florida
  • Georgia
  • Tennessee
  • North Carolina
  • South Carolina
  • Mississippi
  • Colorado

Degree/Military

  • Bachelors in Social Science

Marianne Falacienski

Loss Estimator, Public Adjuster

A native of Cebu, Philippines, Marianne speaks both English and Filipino.  She completed her undergraduate studies in the Philippines and her graduate degree when she migrated to the United States in 1998.  Marianne spent years in marketing prior to making the leap into insurance adjusting.  She has worked as a desk adjuster and field adjuster since 2013 when she acquired her Florida 620 All Lines License.  She earned licenses in various states such as Alabama, Mississippi, Louisiana, Texas, Georgia, North and South Carolina, Michigan and Indiana.  She also completed the FAA Part 107 remote pilot course and earned the license to operate a drone for commercial purposes. Marianne joined Noble in 2020 and has found her true calling as an advocate for the insured. 

State of License

  • Florida
  • Louisiana

Certifications

  • FAA Remote Pilot License (Drone)
 

Degree/Military

  • ABD, Doctor in Business Administration
  • MBA, Marketing
  • BA, Mass Communications

Stephanie Barfield

Business Development Specialist, Public Adjuster

Stephanie graduated from the Dental Assisting Program at Gulf Coast State College earning her AS degree in 1991. Stephanie has always had a deep desire to help and serve people which is what drew her to dental assisting. While working in the dental field for 30 years she also helped her husband in the office for his roofing business. After the devastation of Hurricane Michael, seeing how the insurance companies were treating their clients and her personally, she reached out to Noble for help. She realized just how important it is to have a public adjuster advocate for you and she decided to change careers. Stephanie began to work for Noble in June 2020, helping connect potential clients to our licensed public adjusters and working in the accounting department. Stephanie is an avid animal lover having two golden retrievers. She and her husband have been married for fifteen years and have two sons, one daughter-in-love, and two grandsons. 

State of License

  • Florida

Certifications

  • Florida Notary Public

Degree/Military

  • AS in Health Science from Gulf Coast State College

Montanna Dotson

Public Adjuster, Business Development Specialist

I was born and raised in the panhandle and plan on raising my family of four here. I love spending my time with my family and friends on the water, so I’m so happy to call the beach my home. I came from a background of 6 years in the financial industry and strive to help the lives of others. There is nothing more rewarding than making an influential difference in someone’s life and I hope to bring a difference by advocating for the insured here at Noble. 

State of License

  • Florida
  • Mississippi

Certifications

  • Public Notary

Degree/Military

  • Bachelor’s degree in Global Business from Troy University

  • Human Resource Generalist from University of Central Florida

Reagan Hall

Receptionist

Rea is passionate about many things, and one gift she does pride herself in is her ability to sympathize with those in distress. She believes that this particular gift of hers flourishes best in the realm of customer service. Working in reception has allowed her to connect with Clients in a way that she’s never been able to do in other fields. Working with Noble allows her to help others, while also sticking to her roots. Growing up in a family of powerful matriarchs, local to here in Panama City, has allowed her to tone these talents. She is proud of the lessons she has learned from those women, as well as the powerful men and women who surround her at Noble. She is very excited to grow with the Noble Family, wherever that may take her. 

Degree/Military

  • Currently pursuing her Bachelors of Political Sciences with a degree in Communications and a minor in Journalism.

Jenna Skelton

HR Admin & Recruiter

Jenna Skelton is part of the Human Resource team at Noble. She began her career at Noble in September 2021. Before joining Noble, she was in the dental field for 5 years. She was born and raised in Bay County. In her spare time, you can find her with her golden retriever at the lake, watching Braves baseball, or spending time with friends and family.

State of License

  • Florida

Degree/Military

  • HIPAA certified

Tommy Browning

Panhandle District Field Manager, Public Adjuster

Tommy Browning is a Destin native. He attended Florida State University and has been in sales for approximately twenty-five years. Florida has been his sales territory where he held positions as strategic sales manager, regional sales manager and clinical sales manager. These positions gave him experience dealing with many types of people and problems. Many awards were presented to him through his various sales positions which helped him to achieve his many career goals. A top performance improves the quality of life for others and will to continue to do this with Noble Public Adjusting. Tommy has been employed with Noble for a year and a half and was recently promoted to Panhandle Sales Manager. He hopes to continue serving the public with integrity and wisdom by being affiliated with Noble Public Adjusting Group.

State of License

  • Florida
  • Mississippi
  • Louisiana

Robert Walker

Public Adjuster

Born and raised in Panama City, Robert has seen his fair share of hurricanes. Opal and Ivan brought the damage but nothing could have prepared him and his family for what Michael did.  Still dealing with the effects today, Robert wanted to help out his town and the people that have blessed him with all his memories.  This path led to Noble and presented itself a rare opportunity to not only help people but to make a career out of it as well.  Robert is married to a hospice nurse, Kelly, and they have four beautiful kids, three girls and one boy.  

 

State of License

  • Florida
  • Louisiana
  • Georgia
 

Degree/Military

  • Fire Science

 

Joshua Small

Public Adjuster

Joshua is a public adjuster in the Claims department at Noble Public Adjusting Group. He strives to help claimants through their most trying situations, while assisting his teammates in growing and learning how to best handle situations that arise in the claims process.

Along with practically growing up in the automotive and residential home building industries totaling more than 15 years of experience, he also has over 7 years in the explosion-proof commercial construction industry at his family business. Being a local of the Panama City area, Joshua and his family expanded an outfit of their business to the Florida panhandle in an effort to be closer to their family. Shortly after this, Hurricane Michael came through the area and destroyed his way of life, along with many others. He then started his way into the insurance world, through quality control on insurance work. Joshua realized he was able to use his attention to detail and experiences to help others get what they deserve from their insurance carrier. 

State of License

  • Florida
  • Mississippi
  • Louisiana 

Mary Nicholson

Public Adjuster, Negotiator

Mary Nicholson is a Negotiator who is passionate about advocating for the policyholder. With over nine years of experience in assisting policyholders with insurance questions and concerns, she is dedicated to providing quality care and support for our clients. She is also a Notary Public and committed to providing services and solutions that are relevant and innovative. While she is ardent about her clients, she is also a proud wife and mother of two young boys. As a family they enjoy spending time together at home, having Nerf gun fights, taking trips to the beach, going fishing and visiting with family. Mary was born in Panama City, FL and was raised in Chipley, FL by her loving parents.

State of License

  • Florida
  • Georgia
  • Mississippi

Certifications

  • Florida Notary
  • Medical Billing and Coding Certification

Tyler Spalding

Public Adjuster

Tyler Spalding is a licensed 620 adjuster in the state of Florida. He joined the Noble family in 2021, and he feels he has found his calling in life, helping people navigate the complicated world of insurance. He married his beautiful and lovely wife Kendall Spalding on May 22, 2018. He is a native of Panama City, Florida, growing up in Springfield and graduating from A. Crawford Mosley High School in 2014. He spent 6 years working for the State of Florida and the interpersonal communication skills he learned during his tenure translate perfectly to the insurance industry. Tyler is an avid weather geek and storm chaser, having chased professionally many events including tropical cyclones along the Gulf Coast, tornadoes on the Great Plains and winter storms across the rugged North. His vast life experiences make him a valuable member of our team.

State of License

  • Florida

  • Louisiana
  • Mississippi
  • Georgia
  • Tennessee
  • Texas
  • North Carolina
  • South Carolina
  • Colorado
  • Kentucky

Certifications

  • Certified Skywarn advanced weather spotter

Degree/Military

  • Enrolled at Gulf Coast State College majoring in Pre-Law studies with a minor in Meteorology

Ariel Morales

Public Adjuster

Although new to the world of Public Adjusting, Ariel hopes to make an impact on people who need our help, here at Noble. However, he is no stranger to customer service and hospitality, having over ten years of experience in the industry. Born and raised in Orlando, FL; he now lives in Panama City with his amazing wife and their two boys. Having come from a war-torn country, Ariel’s mother taught him and his two brothers the importance of family, discipline, school and hard work. Spending time with his family has been Ariel’s source of power and inspiration. From going to Disney or the park around the corner; he loves sharing their experiences together. Ariel enjoys surrounding himself with close friends and family to celebrate life. He often finds himself relishing in assisting others with either advice or tasks they may need help with, and he never passes an opportunity to be helpful. Ariel continues to live by strict values and thrives to be better.

 

State of License

  • Florida
  • Louisiana
  • Tennessee

Degree/Military

  • Continuing student at Gulf Coast State College